Only $1 A Day - by Chris
Weihe
Invest in Your Sales Force - Only $1 A Day
It’s 2010 and everyone is cutting expenses so upgrading your CRM software may be the last thing on
your mind. However, upgrading your sales force to ACT! 2010 is not an expense. It is an
investment! An investment in ACT! will not only give you a positive return, it may give you the highest
return on any investment you’ve made. ACT! software easily returns 100%, 500%, or 1000% - often with just one
sale! Depending on the size of your sales force, an ACT! upgrade could mean an increase in revenue of $10,000
- 50,000 this year with an investment of only $1 per day.
If you are asking, how could a software program like ACT! do all this? Let’s do some quick calculations and I’ll explain.
An ACT! 2010 upgrade costs approximately
$160 per user for the standard version and $250 per user for the premium version. Since there are approximately
250 work days (5 days x 50 weeks) in a year, the price per day is only $.64 - $1 per user. If you continue to
use ACT! 2010 longer than 12 months, the price per day actually drops even lower. Not bad for something that is
going to help you make more money.
That’s right, the latest version of ACT!
helps you make more money by allowing you to work smarter, faster and more efficiently so you can close deals
quicker and more often. As it has in past versions, ACT! 2010 ensures you remember to follow up with a phone
call, send an email or schedule and attend an important meeting. However, the additional benefits gained with an
ACT! 2010 upgrade are considerable and easily make it the most worthwhile upgrade in recent years. And, at just
$1 a day, the return on that investment becomes enormous. Imagine that through using ACT! you close just one
more sale this year bringing in $3000. The return on your investment would be 1100%. Imagine you make one more
sale each month of just $500; your ROI would be 2300%.
You can quickly see how not investing in
an ACT! upgrade today could actually cost you money each and every day you delay. If you have only one
salesperson, your loss may only be $115 per week. If you have a sales force of five or ten, your business may be
losing a revenue stream of over $1000 per week or $50,000 in 12 months. Don’t allow this to happen, especially
in 2010.
Now that you have decided to invest in
an upgrade, you have one more decision to make. Should you invest
in some ACT! consulting? Again, consulting should not be looked at
as an expense. It is an investment and can pay a big return
quickly.
As an ACT! Certified Consultant (ACC), I
have the pleasure of introducing new or existing capabilities of the software to my customers. I often hear sales managers and team members remark how they didn’t know ACT!
could do that and that it will save them hours of work each week or month. These are hours that can be spent making more calls, attending more meetings
and closing more deals. If you are on a prior version of ACT! or
have never used it and would like to find out about the latest features and how they could help your business
grow, give me a call.
With each client, I ask the necessary
questions about the business to find the gaps sales people may have in using the software. I then ensure sales teams are fully trained on how to use the ACT! software in
order to manage every aspect of client relationships. Properly
trained sales teams work smarter and will utilize ACT!’s efficiencies to close more deals in shorter time
frames. In addition, sales managers are kept well-informed with
custom reports and a “daily dashboard” based on corporate goals.
I understand that when revenue is down,
businesses often try to increase net income by cutting expenses. Of
course doing so makes sense and works up to a point. However, the
only way to continue to increase net income is to increase sales. ACT! is designed to help you make more sales and I can help you ensure
everyone understands how to use all available features so that sales goals are not only reached but
exceeded. Instead of continually concentrating on ways to lower
expenses, a smarter choice for your business is to invest in something that will increase sales
this week, this month, this year.
If you believe your sales force could
make more money if only they could work smarter, harder and more efficiently, stop delaying and invest in your
sales force today. An investment, as little as $1 per day, can
quickly turn into thousand dollar returns this year. Investing that
$1 may be the smartest choice your business makes this year.
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